It’s a trip down the rabbit hole at Alice on Wednesday!

Fans of Alice in Wonderland, you should definitely check out Alice on Wednesday! It is a shop that sells merchandise and food based on the series at affordable prices. Everything inside the shop costs¥2000 or less, which makes it a perfect place to shop for souvenirs for your female friends.



Maybe he should invest in a Rolex.

There are many outlets across the three biggest capital cities of Japan: Nagoya (the original), Tokyo and Osaka. I visited the Osaka outlet, which is one of the smaller ones but it’s definitely worth the trip. Alice on Wednesday in Osaka is located between Namba and Shinsaibashi, and pretty near one of the youth hotspots in Osaka: アメ村 (America Village).

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Woah what? Am I upside down or is it just the chair?

Why not have a crazy chair on the ceiling if we’re already in Alice’s fantastical world, right? Everything in Alice on Wednesday is inspired by Alice, even the furniture in the shop. There are two main segments of Alice on Wednesday: a white room and a black room. The black room consists of inedible products such as keychains, necklaces, tote bags and earrings.

Misleading labels…

On the other hand, the white room features edible products that are inspired by Alice in Wonderland, such as the “Drink Me?” potion that Alice had drunk when she was first introduced in the story. The “Drink Me?” potion consists of three different flavours: the transparent is a plain cider flavour, the blue is cherry while the pink is berry tart. (I tried the pink potion and honestly… it tasted like cherry cough mixture to me. Maybe you should try the other flavours when you’re there and let me know which is the best among the three!)

While the Alice on Wednesday store in Osaka is a little small, it’s definitely a shop that I’d recommend you to check out, especially if you’re a fan of Alice in Wonderland. It’s a fantastical concept that will whisk you away from the hustle and bustle of the city and enable you to return momentarily to childhood innocence and old stories.